Why Are JUUL Pods so Expensive? The patented nicotine salt content in one 5% JUUL pod is equivalent to the nicotine in a pack (to 1.5 packs) of cigarettes. Yet, because the JUUL looks like a computer flash drive, Vaping: 1 Pod = 20 Cigarettes Class action lawsuit filed against makers of popular e cigarette, Juul All Eyes on FDA: The Upcoming Regulation of Juul E Cigarettes MedPage Today Vapers seek relief from nicotine addiction in wait for it cigarettes Canon City Daily Record